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24/11/2008

Mobile internet usage surges by 25%

The number of Britons accessing the internet via mobile devices increased by 25% in the third quarter of 2008, according to new research from Nielsen Online.

Source: Nielsen Online. Growth in internet use via PC and mobile from Q2 to Q3 2008
Source: Nielsen Online. Growth in internet use via PC and mobile from Q2 to Q3 2008

Results from the study Mobile Media View, highlight that usage of  the mobile internet is increasing eight times faster than PC-based internet growth, rising from 5.8 million to 7.3 million between the second and third quarters of 2008.

BBC News is the most popular site, being visited by 24% of British mobile internet users, followed by BBC Weather, Sky Sports and Gmail. This compares to PC-internet favourites Google Search (23%) and eBay (43%).

Posted at 01:55 PM in John Whitehurst |

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